In this article, I will look at growth from a UI/UX design perspective and how to use design to facilitate product growth on each step of the way.
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UI/UX design is a business tool. It’s a tool for making money, saving them and reducing risk. It’s a process for testing your business ideas fast and low-risk engagement. It’s for iterating and improving business.
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Often when working in big companies you are far removed from the results of what you do. Your real client there is your PM who at times acts in a self-serving manner that makes the whole thing a bit perverse.
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Often, when I get approached to do design for enterprise software there is already an existing product designed by the person who came up with the idea.
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